Allison Rapp

Articles about building the business that supports your practice

How Claiming Your Authority Helps Your Clients

Many holistic practitioners have difficulty claiming their authority because they associate it with telling their clients what to do, or what they should feel. In reality, your clients benefit when you step into transformational leadership and claim your rightful authority.

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Can You Ever Have Too Much Choice?

If your practice is about creating more and more choice for your clients, you need to think about when more choice actually gets in the way of making progress, how to know when enough is enough and how limiting choice in your business helps it grow.

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Your FAT Habits Can Change Your Practice

We all have habits of feeling, acting and thinking. I call them “FAT habits” and like pretty much every habit, their function is to limit choice. When habits affect your ability to build a sustainable business and lead to helping only a fraction of the people you’re here to serve, it pays to see where they’re hiding.

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GOT Purpose?

If you know you are here to do transformational work, your own hero’s journey is not “something else,” not some part of your life that can be segmented out, or a costume you put on when you have a client and take off when your session is over. It’s intimately connected to what your clients need from you. 

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Your Life PhD Makes You Unique

Focusing on what sets you apart from every other practitioner makes it easy for people to recognize that you can help them. It makes it possible for you to maximize the time, money and energy you spend on advertising. And it increases the likelihood that you’ll find yourself on the path to getting 80% of your first-time clients to say YES to long-term work with you.

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Who Owns Your Business Assets?

Learn to see what your business assets are and how to protect them. Be careful about what you accept for “free” because it’s really important to stay in control of your content and your message.

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Nobody Wants To Be Talked Into Needing Your Help

Convincing people they have a problem you can solve is really tough and most of the time, it doesn’t work. That doesn’t mean you’re never going to figure out how to get new clients, though… the key lies in doing something different than what you’re used to!

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3 Ways To Stop Money Drama From Taking You Down

Most hands-on practitioners aren’t “in it” to make a fortune. But because we’re conflicted about it, we tend to push money away at the same time we’re trying to build a practice. That’s not good for you, or for your clients. Here are 3 ways you might see it in your practice, and how to change things for the better.

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Do You Really Need An Ideal Client?

You and I both know you aren’t an internet marketer. But they seem to be the ones telling everybody what they need to do online to attract clients. As a hands-on practitioner, you CAN do it your own way–you just need to get past the hype and the idea that demographics are the be-all-end-all of client attraction–and understand what you need to do instead.

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5 Quick Steps to Get Unstuck

When you can’t do everything you know you should be doing, it’s easy to get nothing done at all. Get unstuck in just 5 quick steps so that you can get your hands-on practice moving forward again!

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How To Stop Math From Devastating Your Practice

I’ve done the math six ways to Sunday and the answer is always the same: chances are high that you’re never going to have a satisfying practice— unless you develop the skill that changes the equation. This tutorial explains why and how to predict your future—and how to get the results you want.

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