Narrowing the focus of your practice makes your marketing more efficient in terms of time, money, energy and results. It’s a 3-stage process.
Are Clients Getting The Time You Need For Yourself?
When you’re a hands-on practitioner, it’s really easy to lose control of your time. Here are 2 on-line scheduling apps that help in unexpected ways… one of them inspired me to do something that earned $5000…
Are You Wasting Time And Money On Marketing?
Enjoy it or not, practitioners spend time, money & mental energy on marketing. What if it were a waste of resources? Here’s a quick way to find out… then you have the choice of doing what works best for you.
Why You Need To Meet Your Feldenkrais Clients Where They Are
A lot of Feldenkrais practitioners have trouble getting clients because they’re marketing to problems people don’t know they have. Here’s what works better.
Why Hands-on Practitioners Can’t Ignore Tech
Hands-on practitioners can’t ignore technology, even if it’s sometimes difficult to navigate the Internet or make your email work the way you want it to. If you’re going to have a business, you have to be found—and online is where people are looking for you.
Tech Secrets
May all your experiences on the Internet feel surprisingly awesome—as if butterflies suddenly streamed from your computer! Here are answers to some problems that practitioners run into…
Today… I had cold sweats
… when I deleted 405 people from my email list! Good to keep it current, but sometimes it helps to put on your Big Kid Panties before you hit DELETE.
What To Do When “Faking It” Isn’t An Option
Your inner voices can be very supportive, but when they are critical, they can take you down, and that’s a hard place to be when you need to build your practice. Here’s a quick way to start turning that around without “faking” anything.
Why Do People Think Feldenkrais® Is Bodywork?
First in a series of in-depth articles about why it’s so hard to get people to want Feldenkrais® work, and what you can do about it if you would rather help people transform their lives than fix them. Here, we explore why people can’t get over the idea that the Feldenkrais Method® is about movement—when we know perfectly well that it’s about something entirely different… and never miss an opportunity to say so.
Are You On Course, or Is It Time to Tack?
When you are not getting what you want from your practice, it’s time to get the help you need to change direction. Here are 5 signs that a change in direction might be what’s required, if your intention is to keep moving toward what you want.