Allison Rapp

To Get More Clients, Value Your Compost Pile

If you want to help more people, you probably need to get more clients. One of the easiest ways to connect with people is through the obstacles you've overcome. Often, those are sitting in our own personal compost bins... bring yours out for air!
Your Feldenkrais clients will relate to the obstacles you've overcome and put into your compost bin

Your personal compost bin holds incredible value for your clients and for your practice. Letting your experiences — especially the difficult ones — feed your personal growth is so much better than tossing them into the trash!

Yesterday we were talking about how embracing what you’ve overcome is one of the quickest ways for a Feldenkrais® practitioner — or any holistic practitioner — to connect with your potential clients.

Whatever it is that you’ve overcome — an abusive relationship, low self-esteem, being fired 5 times, a debilitating injury — or anything else, it’s likely that you’ve put it into yourpersonal garbage pile. That’s where we throw things we don’t want to look at anymore.

So just take a moment to think about this — if you could change anything — or everything — about your life — what would you pick?

Like most people, I used to have a personal garbage pile. One day, I decided to turn it into a “personal compost pile” … because I realized that all the junk that was in there actually made me who I am today, and given the choice I wouldn’t change any of it.

So I figured it must have been worthwhile. The more I thought about it, the more I realized that all those past experiences had decomposed into a very valuable stock of nutrients that now feeds my personal growth. It helps me connect with others who have similar difficulties. It keeps me grounded. I wouldn’t be who I am, or be able to make the impact I’m making today with my compost pile!

This video link goes to Day 2 of the 90-day videomarketing challenge. I’m sitting by our ‘outdoor’ compost bin, and if you compare it with the picture above that I took today, you can see that even the bin itself is evolving! Watch the video — and have a look in your own bin — I’m sure you’ll be surprised at how compelling your compost is, and how much it helps other people when you connect it with your skills and your work.

(Remember to come back here after you watch it to leave a comment!)

Your Feldenkrais clients will respond to what you've overcome


“Despite the fact that the inherited differences between people are obvious, there are few individuals who view themselves without reference to the value attached to them by society.” — Moshe Feldenkrais, in Awareness Through Movement